The Santoor Ad Saga
One question I always end up asking consumers (and the occasional new joiner or intern) during one-on-one interactions is to recall their favorite Santoor ad. More often than not,...
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A few gem from an Obama speech writer…
Every once in a while you come across an article that packs a punch. Here’s one by Obama’s speech writer about...
Analysis of Corporate logos (1/2)
This post has been long pending… While working on a company’s corporate branding, wherein there were huge debates around the typefaces...