The Santoor Ad Saga
One question I always end up asking consumers (and the occasional new joiner or intern) during one-on-one interactions is to recall their favorite Santoor ad. More often than not,...
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Final hearing of Aadhaar in Supreme Court – Day 1
Aadhaar – something which will impact our life as well as that of generations to come in India is being argued...
Is your social media presence working for your brand? (Part 2)
This post was written for Escape Velocity Blog and first appeared there. Sen. Lindsey Graham: “How much influence did these ads...