The Santoor Ad Saga
One question I always end up asking consumers (and the occasional new joiner or intern) during one-on-one interactions is to recall their favorite Santoor ad. More often than not,...
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Honesty in an Indian FMCG Ad
Not many Indian FMCG companies today are able to stand up to the might of MNCs. The very few that are...
# of Combinations – 9 point pattern unlock
Lots of people use the pattern unlock feature on Android phones. Don’t know why this liking for Pattern over Pin or...