The Santoor Ad Saga
One question I always end up asking consumers (and the occasional new joiner or intern) during one-on-one interactions is to recall their favorite Santoor ad. More often than not,...
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Flipkart Fashion ads – blink and a mistaken takeout
Time and again Flipkart goes back to using kids in their ads. I had blogged about it when they went back...
2017 Resolutions
Unlike every new year when I have some aim in mind for the year but don’t put it down, this year...