Mission & Value statements of Indian FMCG companies

The last blog post actually set me thinking. Was a value statement in a largely unknown mission-vision statement taken to the extreme? What are the value’s of Indian FMCG companies? Do they actually do what they say in these documents?

So I set out and looked for Vision-Mission statements of Indian companies (why are they important?). First the list of well known Indian FMCG companies and their stated Vision-Mission statements. That list is easy to find as most companies are listed on BSE not to mention Google gives a nice related search.

The most common and prominent words in the Vision statements: Untitled


2013-10-08T12:13:05+00:00 October 8th, 2013|Rambling|1 Comment

One Comment

  1. Top of 2017 – Abstract Construct December 27, 2017 at 7:39 PM - Reply

    […] Values of Indian FMCG Companies: I think there are too many MBA students trying to do write some project report. Otherwise, I don’t know why this post from 2013 is one of the most read posts on my blog. […]

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