{"id":80,"date":"2008-01-25T07:40:00","date_gmt":"2008-01-25T14:40:00","guid":{"rendered":"http:\/\/rajiniravi.com\/ravi\/wp\/?p=80"},"modified":"2008-01-25T07:40:00","modified_gmt":"2008-01-25T14:40:00","slug":"facebook-audience","status":"publish","type":"post","link":"https:\/\/ravi.rajiniravi.com\/blog\/2008\/01\/facebook-audience\/","title":{"rendered":"Facebook Audience&#8230;"},"content":{"rendered":"<div style=\"text-align: left;\">Browsing through the <a href=\"http:\/\/www.facebook.com\/ads\/\" target=\"_blank\">Advertisers<\/a> section on <a href=\"http:\/\/www.facebook.com\/\" target=\"_blank\">Facebook<\/a>, I found the section on choosing the right audience really interesting. Its a little random though giving slightly different statistics each time I run it (table below is the numbers it gives &#8211;  age group of 13-40).<\/p>\n<p>It gives you some good insights on people from India (hopefully) on Facebook. (though not everyone updates everyting). Here are a few statistics I gathered at around 8:00 PM IST on 25th Jan 08 .<\/p>\n<p><a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/4.bp.blogspot.com\/_nPrdJ8CAbhc\/R5n1CamHT4I\/AAAAAAAAAE4\/tMzFHa8vluw\/s1600-h\/untitled.gif\"><img decoding=\"async\" style=\"margin: 0px auto 10px; display: block; text-align: left; cursor: pointer; width: 300px; height: 110px;\" src=\"http:\/\/4.bp.blogspot.com\/_nPrdJ8CAbhc\/R5n1CamHT4I\/AAAAAAAAAE4\/tMzFHa8vluw\/s320\/untitled.gif\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5159424269977341826\" border=\"0\" \/><\/a><span style=\"font-weight: bold;\">Age group &#8211; 13-40:<\/span><\/p>\n<ul>\n<li>Who&#8217;s on Facebook? : US with 22 million, UK with 7.6 million and Canada with 7.3 million rule! Turkey which is 4th has 65% lower number of  people on Facebook than Canada which is at 3rd.<\/li>\n<li>Numbers from India? : Around 473,000 people were registered from India. This makes it 13th in terms of number of people on Facebook in the  13-40 age group.<\/li>\n<li>Demographics-Ratios? : As expected, higher number of Men than Women from India were on this network.<\/li>\n<li>Demographics-Age? : While you expect young audience to go online, almost 90% of the users in this group are less than 30 year old.<\/li>\n<li>Wonder what they are doing on Facebook? : Close to 70% of the people are &#8216;Single&#8217; :).<\/li>\n<li>Taken quickly?: Higher proportion of Women on Facebook were either &#8216;in a relationship&#8217;, &#8216;engaged&#8217; or &#8216;married&#8217;. Ironically, a slightly higher proportion of Men in the age group of 21-30 were &#8216;in a relationship&#8217;<\/li>\n<li>Child marriages :p :Around 2.5% of the people are married before the age of 20. Its 3.8% in the case of Women.<\/li>\n<\/ul>\n<p>I can go on, but its really interesting that Facebook reveals so much to its advertisers openly!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Browsing through the Advertisers section on Facebook, I found the section on choosing the right audience really interesting. Its a little random though giving slightly different statistics each time I run it (table below is the numbers it gives &#8211; age group of 13-40). It gives you some good insights on people from India (hopefully) [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"book_review_cover_url":"","book_review_title":"","book_review_series":"","book_review_author":"","book_review_genre":"","book_review_isbn":"","book_review_publisher":"","book_review_release_date":"","book_review_format":"","book_review_pages":"","book_review_source":"","book_review_rating":"","book_review_summary":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,8,10],"tags":[19,42],"class_list":["post-80","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-technology","category-trends","tag-facebook","tag-social-networks"],"jetpack_featured_media_url":"https:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2021\/01\/photo-1547139559-c89c59d117611.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/80","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/comments?post=80"}],"version-history":[{"count":0,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/80\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media\/3979"}],"wp:attachment":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media?parent=80"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/categories?post=80"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/tags?post=80"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}