{"id":369,"date":"2010-08-11T01:19:40","date_gmt":"2010-08-11T08:19:40","guid":{"rendered":"http:\/\/rajiniravi.com\/ravi\/wp\/?p=369"},"modified":"2010-08-11T01:19:40","modified_gmt":"2010-08-11T08:19:40","slug":"fine-line-between-content-ad","status":"publish","type":"post","link":"https:\/\/ravi.rajiniravi.com\/blog\/2010\/08\/fine-line-between-content-ad\/","title":{"rendered":"Fine line between Content &amp; Ad"},"content":{"rendered":"<p>The days of clear difference between an ad (or promotion) and regular content is nearing an end. As I see it, there are 3 different groups\u2026<br \/>\n1. Google very clearly demarcates an ad as an \u2018ad\u2019 or \u2018sponsored link\u2019 in almost all its properties. How long this will last is anyone\u2019s guess.<br \/>\n2. In Facebook, there is a very fine line between regular UGC and ad content. That\u2019s why advertisers love it.<br \/>\n3. In Print, I realized, almost everything can be an ad. You pay, you manipulate content. What I fear is these  print guys coming online bring this thought with them.<br \/>\n<a rel=\"attachment wp-att-370\" href=\"http:\/\/ravi.rajiniravi.com\/blog\/2010\/08\/fine-line-between-content-ad\/ad-content-difference\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-370\" title=\"ad-content difference\" src=\"http:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2010\/08\/ad-content-difference-300x236.png\" alt=\"\" width=\"300\" height=\"236\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The days of clear difference between an ad (or promotion) and regular content is nearing an end. As I see it, there are 3 different groups\u2026 1. Google very clearly demarcates an ad as an \u2018ad\u2019 or \u2018sponsored link\u2019 in almost all its properties. How long this will last is anyone\u2019s guess. 2. In Facebook, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"book_review_cover_url":"","book_review_title":"","book_review_series":"","book_review_author":"","book_review_genre":"","book_review_isbn":"","book_review_publisher":"","book_review_release_date":"","book_review_format":"","book_review_pages":"","book_review_source":"","book_review_rating":"","book_review_summary":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rambling","category-sketchy"],"jetpack_featured_media_url":"https:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2021\/01\/photo-1547139559-c89c59d117611.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/comments?post=369"}],"version-history":[{"count":0,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media\/3979"}],"wp:attachment":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media?parent=369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/categories?post=369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/tags?post=369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}