{"id":369,"date":"2010-08-11T01:19:40","date_gmt":"2010-08-11T08:19:40","guid":{"rendered":"http:\/\/rajiniravi.com\/ravi\/wp\/?p=369"},"modified":"2010-08-11T01:19:40","modified_gmt":"2010-08-11T08:19:40","slug":"fine-line-between-content-ad","status":"publish","type":"post","link":"https:\/\/ravi.rajiniravi.com\/blog\/2010\/08\/fine-line-between-content-ad\/","title":{"rendered":"Fine line between Content &amp; Ad"},"content":{"rendered":"<p>The days of clear difference between an ad (or promotion) and regular content is nearing an end. As I see it, there are 3 different groups&#8230;<br \/>\n1. Google very clearly demarcates an ad as an &#8216;ad&#8217; or &#8216;sponsored link&#8217; in almost all its properties. How long this will last is anyone&#8217;s guess.<br \/>\n2. In Facebook, there is a very fine line between regular UGC and ad content. That&#8217;s why advertisers love it.<br \/>\n3. In Print, I realized, almost everything can be an ad. You pay, you manipulate content. What I fear is these  print guys coming online bring this thought with them.<br \/>\n<a rel=\"attachment wp-att-370\" href=\"http:\/\/ravi.rajiniravi.com\/blog\/2010\/08\/fine-line-between-content-ad\/ad-content-difference\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-370\" title=\"ad-content difference\" src=\"http:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2010\/08\/ad-content-difference-300x236.png\" alt=\"\" width=\"300\" height=\"236\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The days of clear difference between an ad (or promotion) and regular content is nearing an end. As I see it, there are 3 different groups&#8230; 1. Google very clearly demarcates an ad as an &#8216;ad&#8217; or &#8216;sponsored link&#8217; in almost all its properties. How long this will last is anyone&#8217;s guess. 2. In Facebook, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"book_review_cover_url":"","book_review_title":"","book_review_series":"","book_review_author":"","book_review_genre":"","book_review_isbn":"","book_review_publisher":"","book_review_release_date":"","book_review_format":"","book_review_pages":"","book_review_source":"","book_review_rating":"","book_review_summary":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-369","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rambling","category-sketchy"],"jetpack_featured_media_url":"https:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2021\/01\/photo-1547139559-c89c59d117611.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/comments?post=369"}],"version-history":[{"count":0,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/369\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media\/3979"}],"wp:attachment":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media?parent=369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/categories?post=369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/tags?post=369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}