{"id":2000,"date":"2017-05-14T10:50:39","date_gmt":"2017-05-14T05:20:39","guid":{"rendered":"http:\/\/ravi.rajiniravi.com\/blog\/?p=2000"},"modified":"2017-05-15T11:17:40","modified_gmt":"2017-05-15T05:47:40","slug":"mothers-day-2017","status":"publish","type":"post","link":"https:\/\/ravi.rajiniravi.com\/blog\/2017\/05\/mothers-day-2017\/","title":{"rendered":"Mother&#8217;s day 2017"},"content":{"rendered":"<p>Like every year, this year too saw a plethora of mothers day ads. Most were made for social media and most went into social media oblivion. Unfortunately, unlike <a href=\"http:\/\/ravi.rajiniravi.com\/blog\/2016\/06\/mothers-day-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">last year<\/a>, not compiling stats this time around, but have a look at the stats below the video (# of views, more actions &gt; statistics for the daily and cumulative views). Most of these ads have garnered not more than a few hundred views at best.<\/p>\n<p>This year, what stuck me though, is the number of brands from the same company\u00a0(read Godrej, HUL) that wanted to ride on this day . From foods to electronics, from TV channels to finance companies and even some ad agencies (probably couldn&#8217;t sell their concept to brands) got into making videos.<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/videoseries?list=PLi9GkZhra4vXY-6Udr2XjvWqq9M7mi-qI\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>And if you are wondering why I didn&#8217;t put the stats, I didn&#8217;t have the patience to watch these ads.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like every year, this year too saw a plethora of mothers day ads. Most were made for social media and most went into social media oblivion. Unfortunately, unlike last year, not compiling stats this time around, but have a look at the stats below the video (# of views, more actions &gt; statistics for the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"book_review_cover_url":"","book_review_title":"","book_review_series":"","book_review_author":"","book_review_genre":"","book_review_isbn":"","book_review_publisher":"","book_review_release_date":"","book_review_format":"","book_review_pages":"","book_review_source":"","book_review_rating":"","book_review_summary":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"jetpack_featured_media_url":"https:\/\/ravi.rajiniravi.com\/blog\/wp-content\/uploads\/2021\/01\/photo-1547139559-c89c59d117611.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/2000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/comments?post=2000"}],"version-history":[{"count":1,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/2000\/revisions"}],"predecessor-version":[{"id":2001,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/posts\/2000\/revisions\/2001"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media\/3979"}],"wp:attachment":[{"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/media?parent=2000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/categories?post=2000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ravi.rajiniravi.com\/blog\/wp-json\/wp\/v2\/tags?post=2000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}