Marketing

Thoughts on sales, marketing and advertising

Are these ‘insights’?

Of late, we have been doing some work on hair care. For the same, our team interviewed a few women about...
ravi
45 sec read

Two spoonfuls of Dal – Scammiest of Ad campaigns from India

If you work in the marketing, media or advertising fields or are friends with anyone working in these, chances are you...
ravi
2 min read

Honesty in an Indian FMCG Ad

Not many Indian FMCG companies today are able to stand up to the might of MNCs. The very few that are...
ravi
1 min read