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The Santoor Ad Saga

One question I always end up asking consumers (and the occasional new joiner or intern) during one-on-one interactions is to recall...
ravi
55 sec read

On Leadership

Having witnessed different leadership styles over the last 20 years, one question I’ve often wondered about is why leadership styles have...
ravi
38 sec read

Opensource MMM

For years, Marketing Mix Modeling (MMM) has been the domain of specialist agencies. A single-market MMM project often cost upwards of...
ravi
40 sec read